E-Commerce
Online shopping that works end to end for every Central Retail brand: storefronts, secure payments and the whole journey from first search to the doorstep.
Central Retail Digital, Bangkok
Retail,made intelligent.
We are the technology arm of Central Retail Corporation. We design, build and scale e-commerce, data, AI and enterprise technology for every business in the group.
- E-Commerce
- Omnichannel
- Data platforms
- CRM
- Applied AI
- Automation
- Analytics
- Enterprise technology
01
Who we are
One Team One Vision
We
Central Retail Digital (CRD) is the digital innovation and technology arm of Central Retail Corporation, leading the Group's move to an omnichannel retail-tech organization.
Our teams sit next to CRC's brands. Together we design customer journeys, sharpen operations and build new ways for the business to grow, across every screen, every store and everywhere in between.
- Part of
- Central Retail Corporation
- Mission
- Accelerate CRC's Retailligence strategy
- Based in
- Silom, Bangkok
02
What we do
Digital Marketing
Digital marketing from strategy to execution, with CRM built around Central Retail customers so every message reaches the right person.
Data and Analytics
Unified data platforms, real-time dashboards and analytics that turn enterprise data into clear decisions for every business unit.
AI and Innovation
Practical AI, automation and new technology that make work faster for our teams and shopping better for our customers.
